This guide explains how to use Market Insights to enrich your dashboards and keep day-to-day visibility on your peers’ market movements.
Why Combine Market Insights With Rankings and Reputation?
Your dashboard can show a wide variety of indicators from the Rankings and Reputation products—such as overall ranking positions, subject-level performance, or benchmark comparisons against your domestic or global peers, etc.
However, rankings data only tells part of the story. Market Insights helps you answer the complementary question:
“What is happening right now across my peer landscape?”
By adding Developments to your dashboard, you can stay updated on activities such as partnerships, new ventures, leadership appointments, funding announcements, awards, and more.
Step 1: Build an Organization List for Your Peers
To effectively filter developments, start by creating an Organization List of your peers.
This list is separate from your Master Peer List and can include any number of universities—domestic or international.
You can add institutions beyond your formal benchmarking peers if you want broader market coverage.
Once your Organization List is created, you can use it in Market Insights as a filter so that all developments displayed relate only to the institutions on that list.
Step 2: Filter Developments Using Your Organization List
Navigate to All Developments in Market Insights. From here, you can:
Apply the Organization List filter to show developments only for your selected institutions.
Add additional filters to refine the types of developments you want to monitor. Common examples include:
Partnerships
Collaborations or new initiatives
Funding activity
Appointments and resignations
Awards and recognitions
Negative news (if relevant to your objectives)
Each filtered view can be saved and added as a widget to your dashboard.
Step 3: Create Widgets for Key Activity Types
To make your dashboard easier to read and act upon, consider creating separate widgets for different categories of activity. Examples include:
A widget dedicated to partnership announcements
One tracking policy-related developments
One focused on people-related movements (appointments, resignations)
A widget monitoring funding and investment activity
This categorization helps you quickly review what is happening across different areas of strategic interest.
Step 4: Track Market Activity by Region (Optional)
If your peer institutions operate across multiple countries or regions, you can:
Filter developments by geographic region,
Create widgets showing activity distribution,
Highlight where major initiatives or partnerships are emerging globally.
This is especially valuable when monitoring internationally active universities or research-intensive institutions.
Step 5: Add Widgets to Your Dashboard and Update Anytime
Once you have your filtered view in place:
Add it as a widget to your dashboard.
Remember that widgets are fully editable—you can update filters over time as your focus changes.
By combining these widgets with your Rankings and Reputation charts, you create a dynamic dashboard that shows both where you stand and what is happening right now across the sector.