HolonIQ offers powerful tools to help you explore landscapes such as AI solutions in education, allowing you to see market saturation, identify unmet needs, and discover opportunities for growth. Here's a video walking you through that:
Use the Topic Page
Start your search by visiting a specific topic page, such as Artificial Intelligence in Education:
Search for the Topic: Type “Artificial Intelligence in Education” in the search bar.
Access Market Maps: From the topic page, click on the Market Maps section.
Navigate Market Maps: Explore the curated market maps related to the topic, organized by key categories. In this case, such as:
Language and Literacy
Teacher Productivity
Personalized Learning
Tutoring and Learning Support
Assessment and Feedback
These maps provide a detailed view of the AI solutions in education, broken down into the categories above
Use Market Maps
Alternatively, you can navigate directly to the Market Maps section in the Market Insights menu:
Select Market Maps.
Search for relevant maps by keyword, such as "AI."
Explore curated maps like the EdTech 300, which is a detailed market map of 300 AI-driven EdTech solutions
What You Can Do with Market Maps
Analyze Categories
Filter by Attributes: Change the category to view data by geography, sector, deals, or organization concentration.
Explore Individual Organizations: Dive into specific organizations to understand their roles and offerings in the market.
Export and Customize Lists
Create New Lists: Export a specific category (e.g., Language and Literacy) as a new list.
Customize Market Maps: Duplicate a full or partial list to create your own market landscape tailored to your needs.
Benefits of Market Landscaping
Using HolonIQ’s market maps to explore the AI landscape in education offers several advantages:
Identify Market Gaps: Understand where current solutions are lacking and where new innovations could be introduced.
Support Product Strategy: Leverage insights to make informed decisions on product development and market positioning.
Gain Competitive Intelligence: Discover which companies are leading in various sub-categories and where there might be opportunities for differentiation.
Informed Decision Making: Market landscaping helps guide strategic decisions based on current trends and future projections.